MediaSnackers

[SUMMARY—Keeping track of the growing MediaSnackers Meme.]

(WORLD) We weren’t the first to apply the ‘snacking’ metaphor to media. Although there seems to be a growing adoption in terms of describing the new youth-media landscape—we thought it would be good to keep an eye on the growing MediaSnacking meme:

Start selling ‘snack sized’ pieces of content on sites like iTunes—think 20cents, not $11.99
Branding and trends blog Influx on how to market the second Borat movie.

Are we now grazing media as if we were gathering digital blackberries in an electronic forest?
Antonio Lopez, Media Educator from his blog post exploring the MediaSnackers Meme.

Thinking about this, I begin to wonder if this is truly “snacking”. While I’m constantly searching for small bits of information, I’m also getting something much more substantial: highly personalized content all delivered to my inbox. It’s not just bits, because there’s a wealth of substantial material.
Brad Levinson commenting on the recent Wired feature on his blog.

The MediaSnackers Meme #1, #2

The 73rd MediaSnackers podcast discusses the new book Totally Wired with its author.

(WORLD) The MediaSnackers podcast focusses on individuals, organisations or companies who are simply impressing us and which are crying out for more discussion.

Anastasia Goodstein is editor of teen/tween focussed Ypulse blog and also author of Totally Wired, an adults guide to what kids are really doing online.

0.00—0.38 intros
0.39—1.59 about Totally Wired and its relevance
2.00—4.09 are the moral panics about online activities warranted
4.10—6.11 political reaction to new media
6.12—8.40 the positives of teens online
8.41—10.18 the future discourse
10.19—10.30 outro

Subscribe directly through iTunes by clicking on this icon (download iTunes for free here).

Not using iTunes? Then just copy / paste this feed and drop it into your aggregating software.

Want to suggest someone or put your virtual hand-up to be interviewed? Then get in touch here.

Devour our other podcasts.

Continue reading MS Podcast#73

The 72nd MediaSnackers podcast checks out a new music sales site with a twist.

(WORLD) The MediaSnackers podcast focusses on individuals, organisations or companies who are simply impressing us and which are crying out for more discussion.

Joshua Boltuch is one of the co-founders of Amie Street, a music-focussed social networking site with a totally different music sales/revenue model.

0.00—0.22 intros
0.22—2.45 about Amie Street
2.46—4.17 the social networking aspect
4.18—5.48 the scale of the site
5.49—6.56 what the artists get
6.57—9.43 the impact
9.44—8.41 the future
10.49—11.00 outro

Subscribe directly through iTunes by clicking on this icon (download iTunes for free here).

Not using iTunes? Then just copy / paste this feed and drop it into your aggregating software.

Want to suggest someone or put your virtual hand-up to be interviewed? Then get in touch here.

Devour our other podcasts.

Keeping track of the growing MediaSnackers Meme.

(WORLD) We weren’t the first to apply the ‘snacking’ metaphor to media. Although there seems to be a growing adoption in terms of describing the new youth-media landscape—we thought it would be good to keep an eye on the growing MediaSnacking meme:

Here’s an article discussing how MediaSnacking has biult momentum through user-generated video websites.

Those clever girls and boys from Wired write their Snack Minifesto:

In the morning, we check news and tap out emails on laptops. At work we graze all day on videos and blogs. Back home, the giant HDTV is for 10-course feasting—say, an entire season of 24. In between are the morsels that fill those whenever minutes, as your mobile phone carrier calls them: a 30-second game on your Nintendo DS, a 60-second webisode on your cell, a three-minute podcast on your MP3 player.

Disney Channel Worldwide president Gary Marsh sums it up superbly:

What we’re really trying to do is be all the places that kids are. Kids are media snackers. They will consume media in many, many different places. We want to make sure that when they are hungry, we are available.

View all ‘MediaSnackers Meme’ posts

Another juicy MediaSnackers Vodcast to devour.

The MediaSnackers monthly vodcast is a fifteen minute shot (more or less) of yummy-youth-media-goodness. Featuring content made, produced or focussed on young people and media from around the globe.

Featuring: 24/7 from theoneminutesjr.org; MediaSnackers at the user-generated content event at Royal Television Society; half-term comedy film from Club Fix; The Cafe by Jennifer studying at GCADT; music by Race.

Subscribe directly to these podcasts through iTunes by clicking the ‘subscribe’ icon opposite (download iTunes for free here).

Not using iTunes? Then just copy / paste this feed and drop it into your podcast aggregating software.

If you have any short video content (under two-mins) relating to youth media projects, are involved in any aspects of youth media or are a young person producing digital content (audio/visual) and want to discuss submitting pieces for consideration, please get in touch.

Episodes Watch our past vodcasts.

Blogging elite joining the MediaSnackers fold.

(WORLD) Christian Long has been a great advocate of MediaSnackers, posting about our developments and continued growth. His recent post highlighting our MediaSnackers Explained vid (which was embedded in the front page of our site) illustrates, what I call, the ‘digital-ripple effect’.

Robert Scoble is an A-list blogger. He used to work for Microsoft and was one of the first blogging behemoths (he currently works for Podtech). MediaSnackers is honoured he likes our stuff and especially our name:

I like that term. It’s what I’m doing today. Snacking on media.

The start of the MediaSnackers Meme…

UPDATE: The ripple are spreading, check out this great Media Snacking poll from Greg Verdino and also the reference Snacks vs Meals post from Mark Cuban’s.

NOTE TO SELF: Pay more attention to those talking about the MediaSnacking meme :-)

Thanks Christian for starting the ripple.

The 71st MediaSnackers podcast explores the delicious Billboard Project.

(WORLD) The MediaSnackers podcast focusses on individuals, organisations or companies who are simply impressing us and which are crying out for more discussion.

Sue Lawther is the Creative Director for Creative Partnerships in Thames Gateway and talks here about the Billboard Project.

0.00—0.19 intros
0.20—1.06 origins of the Billboard Rpoject
1.07—2.11 what it is
2.12—3.29 the training/web side
3.30—4.56 how they ensured young people are involved
4.57—6.43 Thurrock Youth Cabinet
6.44—8.41 ensuring impact
8.42—10.01 future of the project
10.02—10.18 outro

Subscribe directly through iTunes by clicking on this icon (download iTunes for free here).

Not using iTunes? Then just copy / paste this feed and drop it into your aggregating software.

Want to suggest someone or put your virtual hand-up to be interviewed? Then get in touch here.

Devour our other podcasts.

Short film review of our recent two day youth professionals training course.

(UK) This is a short film review of a two day training course for youth professionals in London for BYC (including staff from Changemakers, Youthnet.org and TimeBank).

The MediaSnackers training workshop provided BYC staff members with crucial knowledge of various media being used today; as well as the confidence to better connect with young people of the UK on their terms and through their preferred mediums of communication. We have had nothing but positive comments back from the youth professionals who attended the workshop regarding DK and Mark, as well as the training in general.
Brooke Bagan, Marketing Officer

Want some training yourself? Click here

The 70th MediaSnackers podcast explores the British Councils youth project called Reach Out.

(WORLD) The MediaSnackers podcast focusses on individuals, organisations or companies who are simply impressing us and which are crying out for more discussion.

Pukul Rana manages the Reach Out project and works for the British Council.

0.00—0.30 intros
0.31—1.35 about British Council
1.29—5.17 the Reach Out project
5.18—7.38 the training/development side
7.39—8.12 how many young people are involved of the project
8.13—9.14 future of the project
9.15—9.49 outro

Subscribe directly through iTunes by clicking on this icon (download iTunes for free here).

Not using iTunes? Then just copy / paste this feed and drop it into your aggregating software.

Want to suggest someone or put your virtual hand-up to be interviewed? Then get in touch here.

Devour our other podcasts.

90 seconds explaining what we mean by MediaSnackers.

(WORLD) It’s always better to show rather than tell—here’s the 90sec piece explaining what we mean by MediaSnackers (which featured in the first episode of the MediaSnackers vodcast.

MediaSnackers Vodcasts