MS Podcast#106

Talking with Kate Dean, BT.
(WORLD) The MediaSnackers podcast focusses on individuals, organisations or companies who are simply impressing us and which are crying out for more discussion.
Kate Dean is head of television for BT Vision and talks to us here about convergence of technology and interactive/communications elements in their service offerings.
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0.00—0.14 intros
0.15—1.09 BT Vision overview
1.10—2.13 main drivers to move into TV
2.14—3.25 expectations from consumers
3.26—5.41 expanding interactive and communications elements
5.42—6.50 how much content is focussed on youth audience
6.51—8.45 future plans (and meta-tagging)
8.46—8.57 outro
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