MS Podcast#103

The 103rd MediaSnackers podcast features C4s commissioning editor, Matt Locke.

(WORLD) The MediaSnackers podcast focusses on individuals, organisations or companies who are simply impressing us and which are crying out for more discussion.

Matt Locke is the new commissioning editor for Channel 4 Education, talking here about how how the audience has changed which is in turn impacting on their commissioning strategy.

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0.00—0.37 intros
0.38—2.12 a different approach to commissioning
2.13—3.17 the changing audience
3.18—5.58 cross-platform exploration
5.59—6.47 dillution danger
6.48—11.36 six spaces of social media
9.45—9.46 encapsulating project
12.08—12.18 outro

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