…A Beautiful Thing
[SUMMARY—I'm talking about 'hindsight' and current TV.]
(US/WORLD) Came across this interesting article about Current TV—the US network enabling its viewers to create its content—and its planned expansion on the net and internationally.
The article also looks at how critics ridiculed its launch a year ago:
Soon after Current's premiere, the Wall Street Journal described it this way: "Newsless, often clueless and usually dull, the new channel is a limp noodle."
But has it missed the boat? Did it create a splash for others to ride the wave of?
Current "caught the (viewer-created content) trend early, but it is kind of surfing by them," said John Higgins, business editor at Broadcasting & Cable magazine, a trade publication for the television industry. "These guys (at Current) had all the right ideas and all the same machinery in place that YouTube did, but they didn't quite do it. Lighting struck 10 feet to the left of them."
The obvious 'mash-up'/partnership to me would be Current and YouTube getting together—Current would be able to pick from YouTubes extensive 'library' and YouTube would enter mainstream TV?
Filed by DK on August 16 2006
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