MS Vodcast Episode#22 | Pim Betist, Africa Unsigned
Crowd-funded music model
(AFR) Met Pim at yesterdays Trends In Kids and Youth Marketing conference I was speaking at in Amsterdam. He talked about his new Africa Unsigned project, which helps unsigned African artists to record music funded by fans.
Click play above and hear about this great new music model for Africas’ unsigned musical talents plus what he learned from his first endeavour, SellaBand.
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June 4th, 2010
Really like the Africa Unsigned model there, but I’m wondering why did he start with Africa? Hey Pim if you read this, I’d love to know why – thanks :)
June 4th, 2010
Hi Mark,
The idea for Africa Unsigned was born in Jamaica when a taxi driver started singing to me. I loved his sound and asked him to join SellaBand. He replied that he couldn’t due to a lack of internet access and recording facilities. His reaction made me think about the huge amount of artists in developing countries that are facing this same simple barrier. In stead of focusing only on Jamaica I wanted to start with Africa, the mother of music, with a huge diversity of top quality music from 54 countries.
June 4th, 2010
Thanks for clearing that up Pim, its a great project – good luck for the future.