New Training Package / Structure
Been a long time coming
(WORLD) For nearly four years we’ve been delivering social media training to a cross sector group of clients. Back then all this stuff still had the price-tag on it (brand new) and we were one of only a few agencies offering this type of service.
Throughout all that time three things have remained constant:
- our prices
- how much fun it’s been
- our constant tweaking of the content to reflect the fluid media landscape
Our training courses have started to become more embedded within our consulting contracts (which is great) though this prompted a rethink of our stand alone packages.
At the end of last year we decided to take a step back, talk to our clients and reformulate the menu of what we offer to the now flourishing market.
We also looked around to see what other social media practitioners were offering in the way of ‘training’ and saw a lot of great stuff (challenging us to raise our game). Equally we saw stuff which didn't float our boat ( like the single-platform focussed short sessions which usually had very snazzy titles like : Twitter for Tap Dancers Over Tea & Biscuits; which lack sustainability and context).
Drawing on experience and a big whiteboard we came up with the following and a fresh new approach which provides a graduated and measurable path for social media learners:
Beginners : up to 20 participants.
Exploring the basics of social media, the breadth of platforms and how to create simple, day-to-day value and benefit from its use.
Intermediate : up to 15 participants.
For those already familiar with the broad social media practices who wish to go deeper in its application and strategic possibilities.
Advanced : up to 10 participants.
Focussed on embedding social media into wider operations to create sustainable impact and measurable outcomes.
The above options can be delivered to any sector, gives us more time with the client as they step up through each level plus there will be a set of ‘missions’ (heavily used in our other projects) to bridge the link between the next level of training.
All kind of makes sense to us and hopefully to you, our customers…
For the full details check out our new services pdf below:
