Keynoting and spotlight session.

(GBR) This morning I’ll be delivering the opening keynote at the Digital Marketing Day, hosted by the Arts Marketing Association.

It will be the world exclusive of a presentation built around the chapters of Zen and the Heart of Social Media—well I'm excited!

After the keynote will then be participating in the ‘in conversation’ session where a smaller group of delegates get to ask specific questions.

We were pleased with the feedback we received from DK's recent keynote presentation for the AMA's Digital Marketing Day. 74% of our delegates voted it good or very good.

Julie Aldridge, Executive Director

Related posts : AMA Conference 08, AMA Features MediaSnackers Interview and JAM 36 Article.

MediaSnackers Speaking/Masterclass

CEOs and social media.

(GBR) We're back in Winchester to finish off our consulting contract with the UK branch of Vistage International, the world's foremost chief executive leadership organisation.

Last time it was specific training giving them a grounding in digital media skills and cross-platform understanding, today it’s reviewing their operations, exploring strategies and leaving them with a social media roadmap to go forward.

Mediasnackers don't just know what they're talking about, they make it real. They give examples, tips and techniques. And they personalise it so it's immediately relevant. Another great thing is that they actually use the stuff to to do their work, and so teach others by actually using the technology. If you need to engage experts in the whole social media domain, these guys get it, and they transfer their expertise in a fun, informal and effective way.

Steve Gilroy, Chief Executive

Related post : Vistage Consulting and Vistage Training Part 1

MediaSnackers Consulting

Nice.

(WORLD) Check out the lickable cover of our forthcoming Zen And The Heart Of Social Media publication (available from next week—1st December 2009).

Many thanks to Jason Barnhart for answering our call for submissions.

On Twitter please hashtag all things ‘Zen And The Heart Of Social Media’ with #zathosm.

Related posts : Zen and the Heart of Social Media, Writing A Book and Book Cover Image Needed

Keynoting.

(WAL) This evening I'll be the final keynote speaker at the Wales Arts Marketing Symposium in Cardiff, Arts Council of Wales.

The title of my talk is "How social media has changed the game: the future of new technologies and digital communications for marketing the arts in Wales," fun stuff.

Thanks for providing a most entertaining and enjoyable key note speech to close our Arts Marketing Symposium. Your session was highly relevant and gave us all lots to think about. Most importantly you presented in a lively and fun way, engaging the audience, and leaving them on a high at the end of the day—just what we asked you to do!

Ann Kellaway, Senior Research & Audience Development Officer, Arts Council of Wales

MediaSnackers Speaking/Masterclass

The hub for learning and virtual worlds monthly podcast series.

(WORLD) The fortyfourth RezEd monthly podcast, produced by MediaSnackers with Global Kids.

Terrence Cummings, of Linden Lab, Jon Himoff, CEO of Rezzable, and Rich White, of Greenbush Education Service Centerdiscuss their various virtual platforms and how these platforms can be used as educational tools, and an In Focus with Larry Rosenstock, CEO and Founding Principal of High Tech High, speaking about integrating social issues into game design.

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

0:00 – 0:24 Intro
0:25-3:57 RezEd news with Amira and Rik from Global Kids (any news or events can be submitted here)
3:58-9:13 In Focus with Larry Rosenstock, CEO and Founding Principal of High Tech High
9:14-10:14 In Dialogue discussing Second Life, Heritage Key and Edusim
10:15-13:27 Terrence Cummings, of Linden Lab, discusses Second Life enterprise and its’ role within education
13:28-16:21 Jon Himoff, CEO of Rezzable, speaks about Heritage Key as an educational tool
16:22-22:14 Rich White, of the Greenbush Educational Center in SE Kansas,talks about Edusim
22:15-27:45 Observations from the field about the various tools
27:46-28:00 Outro
28:01-29:56 Amira and Rik detailing the upcoming events for the RezEd community (any news or events can be submitted here)
29:57-30:05 Outro

Subscribe directly through iTunes by clicking on this icon (download iTunes for free here).

Not using iTunes? Then just copy / paste this feed and drop it into your aggregating software.

Want to suggest someone or put your virtual hand-up to be interviewed? Then get in touch here.

Devour our other podcasts.

The wikipedia guy.

(WORLD) The MediaSnackers podcast focusses on individuals, organisations or companies who are simply impressing us and which are crying out for more discussion.

Jimmy Wales is the founder of Wikipedia and co-founder of Wikia, talking here about the two projects, their history plus current and future focuses.

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

0.00—0.24 intro
0.23—1.09 history of Wikipedia
1.10—2.02 current role (from @podcast_review)
2.03—3.50 growth from non-english language contributions
3.51—5.55 difference between Wikipedia and Wikia
5.56—6.41 focus of different platforms (Tampa Bay Homeless Resource Wiki)
6.42—7.30 how does he manage the roles
7.31—9.17 best/worst thing about having a completely user-generated site (@neil_raygun)
9.18—10.40 if knowledge is no longer power – what is?
10.41—12.12 future
12.13—12.23 thanks and outro

Sound is a bit flaky at the start but gets better as the interview goes on.

Subscribe directly through iTunes by clicking on this icon (download iTunes for free here).

Not using iTunes? Then just copy / paste this feed and drop it into your aggregating software.

Want to suggest someone or put your virtual hand-up to be interviewed? Then get in touch here.

Devour our other podcasts.

(more…)

Zen and the Heart of Social Media

(WORLD) Feel free to take a glance at the opening section of the ‘zathosm‘ book. We’ve been working hard on it for a while now and we’re quite happy with the wording. Perhaps it will whet your appetite for what is about to follow? Enjoy.

Introduction

“What’s new?” is an interesting and broadening eternal question, but one which, if pursued exclusively, results only in an endless parade of trivia and fashion, the silt of tomorrow.

I would like, instead, to be concerned with the question “what is best?”, a question which cuts deeply rather than broadly, a question whose answers tend to move the silt downstream.

Zen and the Art of Motorcycle Maintenance, Robert M. Pirsig pg 98

Sharing experience is the foundation of wisdom.

This book expands and explores the reasoning behind our approach as social media practitioners and zen adventurers.

Presented as a collection of mantras / insights / statements / principles / standards which have evolved through our experience of working with a cross-sector group of clients and which have their roots in a decade of online activity plus roles in the public & private sector.

In the last couple of years the social media space has become populated with so many consultants, agencies and individuals all offering guidance and advice.

This book simply describes our way.

Use it to evoke discussions.

As a review.

As a guide.

To inspire.

To start.

Zen And The Heart Of Social Media will be launched December 1st 2009.

On Twitter please hashtag all things ‘Zen And The Heart Of Social Media’ with #zathosm

Related posts : Zen and the Heart of Social Media and Writing A Book

All very hush, hush.

(SCO) I'm up in Glasgow delivering a 'top secret' session as part of a brand new service currently in development.

This new offering will be for a specific slice of the market currently extremely underserved. This session is the first part of a three day package and we're trialing it with a few contacts to ensure we get it right before unleashing it on the world.

It will also be delivered through a brand new company due to be launched in the new year, a sister to MediaSnackers which will compliment our current operations.

It's all very exciting!

Related posts : Top Secret Session #2 & #3

Keeping track of the growing MediaSnackers Meme.

(WORLD) We probably weren't the first to apply the 'snacking' metaphor to media, although there seems to be a growing adoption in terms of describing the new media landscape—we thought it would be good to keep an eye on the growing MediaSnacking meme:

Over time, we will find we're no longer a nation that eats media meals. Rather, we’re all-day content snackers—which means we become more source agnostic too.

Steve Rubel talking about the age of the stream

So what's a PR professional to do? For me, the answer is often a social media ‘snack break’.

A fresh look on PR agencies role.

Jason Falls; “People don’t like to read long posts. We are ‘media snackers.’”#blogindiana

Tweeted by robbyslaughter

And the focus mkters do have from mom is summed up as going ‘from mealtime to snacktime’ — media snacking time only post baby #adtechchi

Tweeted by krzimmer

@Szczepanik Hmm. Another media snack. Fattening and unsatisfying. You should blog. Give ‘em hell!

Tweeted by BillSledzik

@TaylorBarr how do you feel about social media…snacking? RT @Sean_Flynn: http://bit.ly/QmtCv

Tweeted by paigiamo7

@susan_neonlily Regarding multi-tasking, here is interesting read on HD-ready consumers and our desire for media snacking. http://ow.ly/rQ4K

Tweeted by anngelica

Moms are media snackers. Consume all day along. After becoming a mom Internet use up, TV down #adtechny

Tweeted by JulieDiazAsper

@BenFordham u ought to crash#media140. The baying new media hounds need to be fed legacy media snacks.

Tweeted by thomasrdotorg

OK, I give up on Tweetie for Mac – no filters/columns and no RT – are you kidding?!? iPhone version is just for media snacking.

Tweeted by billshander

@maydbs it’s eaten everyday and a new one made :) micro art/art snacking compare to media snacking = twitter food

Tweeted by martinwezowski

View all ‘MediaSnackers Meme’ posts

Can you help?

(WORLD) We're looking for a suitable image to use on the cover of our forthcoming book, Zen And The Heart Of Social Media.

The original one we had is not permissible by iStockPhoto for use in print and the next one we tried looked too much like the Presentation Zen image.

So can you (or someone you know) help?

We will give you total credit and all the link love you need plus we'll find a suitable gift for you as well.

Zen And The Heart Of Social Media will be launched December 1st 2009.

On Twitter please hashtag all things ‘Zen And The Heart Of Social Media’ with #zathosm

Related posts : Zen and the Heart of Social Media and Writing A Book