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Settings Checklist For New Sign-ups

Archive for October, 2009

Settings Checklist For New Sign-ups

Friday, October 30th, 2009
Settings

Sign up and Set off!

(WORLD) As part of our process of travelling around, enthusing and empowering people to step in to social spaces, we find ourselves continually reminding users to explore the settings of the accounts they sign up to.

If the big functions are the marketing departments dream features, the Settings house the developers gems. Essential things you might not know you want, but once discovered, you’ll miss them if they were ever taken away.

One of the reasons I’m sure people struggle to become familiar with this area is due to the shear number of names it is referred to. Expect to find it under; Settings, Options, Tools, My Account, Profile and many others. Once discovered it can reveal a whole host of features and options to make using that service more interesting and help me decide if I’m going to use it in future.

Here’s some of the key features I look for immediately after signing up:

1: Can I turn off notifications?

Notifications

The above image is from the settings panel of Yammer.

This is normally the first place I head. Rarely do I want to hear about other products and services or email from similar companies with similar products or services. Also, if it’s a service I plan on checking regularly for the first few days / weeks, notifications of messages, friend requests, or any other service reminders will be unnecessary. However a monthly email from a company serves as a good reminder that a) I have an account with a particular service, which I want to utilise, and b) that I don’t have time right now, but the gentle nudge reminds me each month to get back in there and have a go! Notifications aren’t all bad, just make sure you check them out and select what you do and don’t want.

2: Can I operate privately?

Privacy

The above image is from the settings panel of Blogger.

Clients love this feature, and so do we. Not only does it allow people practice their tone of voice and communication skills, and build up a few information items before the account is public, it means users can take their time to customise the layout how they wish first.

Privacy normally isn’t a problem if the service relies on having lots of friends to use, unless you’ve linked up your email accounts on sign up, usually no-one will know you are there but you. Words to look for are ‘privacy’ or ‘hide’ or ‘visibility’, it can be under a number of different names, but all produces the same outcome. Also beware that sites may promote you on their homepage, driving visitors your way almost immediately after sign up—be sure to deselect that option if you don’t want it.

3: Can I invite more people? And can I control the access of those invitees?

Permissions

The above image is from the settings panel of PBWorks.

If service uses collaboration tools, do my invites have to sign up as well? Once my invited contributors are in, can I retain admin rights and assign them authoritative roles? This approach shouldn’t be seen as your attempt to control contributors, many people will prefer less options, so their use of the service is easier and they don’t make any accidental errors on that account. Also unless you’re working on your own, you’ll be with others or a team of people in the company. If you’re off work ill or have too many other things to do, lightening your load to a colleague is a bonus, and it’s obviously better if you don’t have to keep emailing usernames and passwords around the office!

4: Can I change my default email address?

Email

The above image is from the settings panel of WordPress.

Sometimes you may sign up an account whilst at home, and don’t have access to a work email address to confirm logins etc. So it is vital that you can either add more email addresses to that account and remove ones you don’t want to use. This is also a requirement when transferring accounts on to other colleagues. Keeping uniform logins and email addresses across social spaces cuts down on time and communication issues later—so make sure the service you’ve signed up to is as flexible as you need it to be.

5: Can I export my content?

Export

The above image is from the More Actions menu of Google Docs.

A lot of services online will create many ways for you to add your content, but only offer a couple of ways to get it back out again: download or export. Download normally refers to individual items of content, whilst export can deal with lots, and often all of your content. Check for that feature in your account settings early on, if it doesn’t exist, be wary of how much you rely on the service because your hard work could become trapped. If it is, all is not lost, contact the company and explain your situation, they may be able to help with a database export, If companies are ceasing trading it is common for them to make your content available to download / export, failing that, turn to your trusty RSS feeds if you have access to it.

6: Can I import my existing content easily?

Import

The above image is from the settings panel of Evernote.

Only if I am able to export my content, I am more than happy to import it. Many sites allow you to import your contacts to build up a friends list, but what about all my content? Can I connect directly to my Flickr profile? Can I pull in my blog post? Can I utilise my RSS feeds on other sites? Using these methods can really get your space off the ground and operating just as you wish with little effort. Be sure to search for this feature, and request it, if it isn’t available. Looking for a ‘code view’ or ‘html’ button on your posting window can save you time by pasting entire pages of your website source code into a service. Would you like that option? You may have it, click all those buttons, each one is there for a good reason.

7: Can I delete my content / Profile?

Delete

The above image is from the settings panel of Twitter.

Just as important as signing up, is the ability to ‘sign off’, permanently. What happens to my profile and content? Is it deleted? Or does it go into storage? Can I reactivate it again? Does my content return? If you delete your account, does it free up that username for someone else to use? Or is it gone forever, even if you want it back? For this reason it is good to sign up with an account you don’t want first, and test out its’ deletion process. If it all works well for you, go back and sign up the account you really need.

That’s my list and some good guidelines to look out for upon signing up to a new services. Most of these questions should be answered in the websites’ FAQs, so look there first before signing up to anything important.

Have I missed something? Have you got frustrated at a service for annoying emails or restrictions on your content? Let me know in the comments.

Writing A Book

Thursday, October 29th, 2009
Zen and the Heart of Social Media logo

The story unfolding.

(WORLD) Last month we announced we were writing a book detailing our approach to all this social media stuff.

This month the first draft went out to a few close friends and trusted colleagues who have been proofing the copy plus challenging hard us with their initial responses.

During any creative process there are many deviations and iterations of what you're producing as people steer and suggest certain approaches and improvements. Some stick, some don't. What we've tried to do is stay true to the initial reason behind this venture: to share our experiences in our way.

We know when people read this book they will gain an understanding of social media and the different approaches of its adoption and use plus it will break down certain barriers to entry through the simple way we present and describe stuff.

We also know it won’t be for everyone—just like Marmite.

Overall it's been a equally fun and hard process.

Mark has been working his magic on the website design plus ecommerce solution—it's pretty much done (save a few tweaks and nudges)

In a few weeks time we'll be announcing how you can pre-order copies of the book in the different formats plus how to grab some of the freebies and other goodies associated to the project.

Zen And The Heart Of Social Media will be launched December 1st 2009.

On Twitter please hashtag all things ‘Zen And The Heart Of Social Media’ with #zathosm

Related post : Zen And The Heart Of Social Media

Parehua Country Estate

Monday, October 26th, 2009
parehua

NZ gig 7 (and I’m done).

(NZL) Deep in the heart of the Wairarapa wine region is the fantastic Parehua Country Estate (just a little it older than MediaSnackers as they launched in February 2006 and we in June the same year).

I'm double-lucky to be working with the team on exploring how social media can help them show rather than tell people about their superb offerings.

MediaSnackers Consulting

Palmy North Library

Wednesday, October 21st, 2009
pamlylogo

NZ gig 5 & 6.

(NZL) Today I've been invited to deliver two sessions for/at Palmerston North Library.

The first is a overarching presentation introducing and exploring social media and the second is a focussed masterclass for the internal website development team.

You certainly lived up to your manifesto: 'Everything we do must kick ass!' Your presentation was fun, powerful, inspiring and riveting. Someone commented that they had never seen our staff that worked-up and animated before!  On the strength of your talk today and the excitement it has generated amongst staff, I managed to get our management team's support for us to proceed with all the cool things we’ve been wanting to do.

Leith Haarhoff, Head of Information Services, Palmerston North City Library

MediaSnackers Speaking/Masterclass

Global Education Centre Sessions

Tuesday, October 20th, 2009
globaled

NZ gig 4.

(NZL) Currently at the Global Education Centre (soon to be Global Focus Aotearoa) in Wellington, NZ to do a combined presentation and masterclass to a selection of the groovy staff here.

DK from MediaSnackers delivered and inspiring and useful training that not only fired us up but opened our eyes to what is possible for
development NGO’s like ours.

Gino Maresca, Community-Youth Programme Manager, Global Education Centre

MediaSnackers Speaking/Masterclass

Report: Young People's Needs In A Digital Age

Monday, October 19th, 2009
youthnet

Life Support Report

(WORLD) DK made me aware of a delicious new report from the good folks at YouthNet. The report entitled ‘Life Support: Young people’s needs in a digital age‘ looks at how digital communications have impacted on the psychological and neurological behaviour of young people.

Notable highlights from 100 young people aged 16-24 years include:

  • 75% said that they couldn’t live without the internet
  • 45% said that they felt happiest when online
  • 32% agreed with the statement: ‘I can access all the information I need online, there is no need to speak to a real person about my problems’
  • Four in five (82%) said they had used the internet to look for advice and information for themselves and 60% had for other people
  • 37% said that they would use the internet to give advice to others on sensitive issues.

This report is particularly interesting to MediaSnackers as we undertook a study into how young people felt about the Web, in ‘The Web Makes Me Feel‘. Here we gathered information from nearly 500 young people aged 13-19 years and delivered a report from Dr Kelly Page of Case Insights to highlight an area of analysis that we felt wasn’t being addressed.

Whilst our report focused on feelings specifically, such a wealth of handwritten responses provided us with much bigger spectrum of information than we expected: Sites that young people couldn’t live without, specific uses, attitudes, valuable information regarding educational and communication uses and much more.

Download the full YouthNet report here and download the executive summary on The Web Makes Me Feel here

Related post : The Web Makes Me Feel project

A Little iPhone Review

Friday, October 16th, 2009
iphonevsn95

For what it's worth.

(WORLD) Recently I moved over to the iPhone after an extensive love affair with my Nokia N95.

I thought I'd share here the good and bad stuff:

STUPENDOUS

Apps : nothing competes. So much choice and variation out there. My favs at the moment are AutoStitch, Evernote and WordPress.

Pinch : the double-touch and pinch functionality to zoom in and out of pics and websites.

Safari : full browser navigation through Safari through 3G.

Space : 32GB worth of space. All my iTunes stuff and then some. Lovely!

Touchscreen : took a while to get to grips with this as in the back of my head I could still hear my Mam shout, “get your greasy mits off the screen”. Goodbye buttons and hello great user experience.

STUPID

Alarm : Like many people I use my mobile for my morning alarm clock. If you turn the iPhone off it won’t wake itself up again and sound the alarm though (unlike any other mobile out there).

Battery : lasts a little over a day with moderate applications usage. That’s it. That’s rubbish.

Bluetooth : doesn’t work. If I want to send a file from my Mac to the iPhone or vice versa it simply doesn’t work. Why have it? Why doesn’t it? What’s it for? What were you thinking Apple?

Camera : admittidly I’ve gone from a 5megapixel on my N95 to the 3.2 so maybe I’m a little spoiled, but it’s not the greatest function. A little handshake is also enough to make it go out of focus as well (I still take and use the N95 to our training sessions).

SMS : you can’t change the tones. A little thing again ALL phones are customisable (I know you can do this if you jailbreak your phone, which I don’t want to).

VERDICT

iPhone wins. Just. If Apple sort out the bluetooth and gets the megapixel up on the camera then I’ll be in love again.

JAM 36 Article

Monday, October 12th, 2009
ama

Featured.

(GBR) We're honoured to be featured again in the latest issue of JAMAMA's Journal of Arts Marketing.

The article focusses on our Proper Clever project we did for the Everyman and Playhouse theatre and arts venue last year.

Read the full article: LINK (36KB PDF).

Related post : AMA Features MediaSnackers Interview

MediaSnackers Consulting

SMB Social Media: A Few Great Examples

Friday, October 9th, 2009

Small businesses doing well online.

(WORLD) I was asked recently by @RealTrevorLever what small businesses use Social Media well. The answer surprised me: I didn’t know. I know a lot of big companies that do things well, I know a lot of past clients in the Youth sector, I know a lot of individuals that also do great things. But small commercial businesses? I wasn’t so sure. I know Aardman Animation do good things, but lets face it, they are hardly small fry. I know the Watershed Cinema in Bristol are on Twitter, but I don’t think they particularly do anything strong in social media – and if they do, it doesn’t reflect on their website.

So I admitted defeat and posted a message out over Twitter:

smtweet

I purposefully didn’t want to focus on businesses who are in easy reach of lots of people. If you are a nightclub, theatre or events space, you’ve got a ready made audience available for you to access. I also didn’t want to focus on the IT/design and creative industry. These companies are in abundance, their creative and technical nature makes it easy to populate online quickly, visually and dynamically. It’s much harder for ‘Dave’s Fish and Chip Shop’ to create a great online audience and even harder for an Accountant – but I’m sure there must be some out there!

Here’s a few good ones from my Tweet request:

@dirby5 came back with the wonderful Kogi BBQ These guys are fantastic: a really good blog with lots of visual content, tweets and focus on their customers and the fun around their service of good food. Occasionally I forgot they are in the Food Industry when scrolling through their posts. So please stop by and check them out for yourself.

Kogi BBQs

@ChrisUnitt showed me UrbanCoffeeCo, and they blog well. Lots of videos, photos and staff profiles, plus creating loops back to their Twitter and FaceBook profiles – telling their story and showing how to present the company as well online, as they do when you pay them a visit for real. The most recent blog post for me right now, shows they are busy backing the Birmingham 2018 Olympic bid! Great stuff, go pay them a visit.

UrbanCoffeeCo

Chris also pointed me in the direction of wigglywrigglers. A more traditional site look, but making up for it in every other area. A blog, regular podcasts, social bookmarking sites in their footer and their own cinema! I love the idea, but was disappointed they are holding on to their content, when I discovered the same video’s appear on their own YouTube channel as well. Who would have realised worms could be so web friendly?

WigglyWrigglers

Though my current favourite is Maverick Industries. They are set up on the media focused Tumblr blog, using Twitter, Facebook, Myspace, Vimeo, and Youtube frequently. But the most surprising thing about them is their industry: Concrete! Their spaces concentrate on the happy users of their facilities and not builders bum’s, grotty tools and problems with land and cement issues. Click through and discover why and how they get my top points.

Maverick Industries

The moral of this story my friends, is look at how these people love what they do and show it with their content and stories, from Worms to Coffee, Concrete to BBQs. Use the way these companies operate to look at your own online presence. Maybe you will have to shift focus from your products and services to how they affect your customers and clients? Maybe these sites will confirm that your are doing OK? I think we can all learn from these examples, which illustrate you don’t have to be in a creative people driven industry to develop a strong brand in social spaces. It doesn’t matter what your business is, there is always a great story to be told, shared and talked about.

Do you know of any small businesses which should be noticed and praised?

List them in the comments below, I’d love to hear about them.

Ulearn 09

Monday, October 5th, 2009
ulearn

NZ gig 1, 2 and 3.

(NZL) Today I'm delivering a special pre-conference training day for the Ulearn 09 conference in Christchurch, New Zealand—introducing a select group of teachers to all this scrummy social media goodness.

We were pleased that DK could join us for Ulearn09 in Christchurch NZ for the 8th Ulearn Conference held at the Christchurch Convention Centre attended by 2000 NZ Educators. DK was an important part of our Conference programme delivering a preconference full day workshop, a spotlight presentation and a hands-on Social Media master class.

The audience response was overwhelming with all attendees mesmerised by the slick enthusiatic presentation style and the wealth of information provided. Many of the respondents replied that they couldn't wait to get back to their schools and centres to experiment with their new found knowledge.

DK received a 100% excellent rating from the audiences at his presentations. Comments such as…

“Wicked”
“Keep on playing”
“Very Cool”
“Great ideas, great enthusiasm”
“inspiring”
“DK was inspirational. It would be good to help him achieve world domination!”
“DK knows about Youth and what they do.”
“Enjoyed listening to DK and he kept my attention throughout the 90 mins.”

Ali Hughes, General Manager/CEO, Core-Ed

Then tomorrow I'll also be delivering a Spotlight presentation plus a masterclass straight after it. Phew!

MediaSnackers Speaking/Masterclass

MediaSnackers Training