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MediaSnackers : A Definition

Archive for September, 2009

MediaSnackers : A Definition

Wednesday, September 9th, 2009
dictionary

Not just a great name for a business.

(WORLD) We still get asked about the origins of the MediSnackers name and also complimented on it's descriptiveness—we've been following how other people use the word and it sparked a thought: what if it were to enter a dictionary?

Here's our take:

mediasnacker | me-dee-a-?snack-er | noun informal a person who digests lots of different forms of media (usually in bite size forms). A person who has embraced a new media lifestyle. a young person (esp. in the 2000s) of a subculture characterised by technology and media consumption.

Now where do we submit this to make it real?

Related post: Show Don’t Tell

Macrobert Masterclass

Monday, September 7th, 2009
macrobert

Back-to-back sessions.

(SCO) I'm on the campus of University of Stirling and at the Macrobert delivering two social media masterclasses (back-to-back).

The first will be to a group of young people who are will be in charge of the mPOWER project and the second to the adult facilitators working with the young people on said project.

DK joined us at the macrobert to demonstrate the most effective ways in which to create new and unique content through the internet that is engaging and appeals to young people.

We also learned about accessible and cost effective software which is available to do this and how easily these tools can be integrated through our new website.

Bjorn Sandberg, mPOWER Communications Manager, macrobert

MediaSnackers Speaking/Masterclass

Ericsson Telecom Report Feature

Friday, September 4th, 2009
telecomreport

Another featured interview.

(WORLD) Last year I was interviewed by
Helena (from Sweden and Citat Journalistgruppen) for the Ericsson Telecom Report, an online magazine providing unique insight into the telecom business.

Today it's live (honoured to be featured alongside some big names):

Here's the blurb:

In this Telecom Report we look at the growing gap between analogue values and digital values. And between digital natives and digital immigrants. We look at how these differences in values are affecting the media industry and in particular the distribution of newspapers in both print and digital form.

Loved the fact the ended with the classis quote from William Gibson—let us know what you think in the comments.

Related post: MS Vodcast Episode #20

DK In NZ

Thursday, September 3rd, 2009
newzealand

And other places.

(WORLD) As previously announced in January, I'll be in New Zealand during the month of October.

There's my public trip wiki for all the details of why and where I’m hoping to be.

I've been double-lucky and already secured the following gig commitments:

  • 6th Oct : Youth Professionals Training for Ulearn in Christchurch
  • 7th Oct : Keynote for Ulearn in Christchurch
  • 7th Oct : Masterclass for Ulearn in Christchurch
  • late Oct : Consulting for Parehua
  • late Oct : Consulting/Training for Youth Ministry in Tonga (tbc)

I'll also be spending a couple of days in Hong Kong on my way back at the end of October/beginning of Novmeber—are you based there and looking for some social media training and / or consulting? Maybe you have an event and looking for a social media speaker or someone to deliver a masterclass? Or maybe you just know someone who is doing some interesting stuff and would be good to meet?

Please drop me a line here and let me know.

UPDATE : I'll also be in Hong Kong from 30th October to 3rd November

DK In NZ Wiki

Affiliating With New Developers

Tuesday, September 1st, 2009
Affiliating with developers

… and keeping our integrity

(WORLD) During the past 3 years MediaSnackers have been showing clients great online services, some of which were selected for our 2009 awards. Well the love giving isn’t ending there, I’ve recently contacted about 10 companies asking for details or information about their affiliate or partner programmes. Whoa, before you close this post and go somewhere else, keep reading.

We’re trying to get more information and features on new services to our clients, but we’re not after money or pays per click.

free-mium features

This is an interesting one, in the sense that most of the offers that have come back to us about this result in a pay-off: something for something. Where as our ‘something’ feels more like a ‘something for hardly anything’, and our ‘hardly anything’ is simply having access to the premium features—which effectively will cost the developers as close to zero as things can get, as they are already providing those services for their paying members anyway.

The most important thing is maintaining our neutral integrity—we promote services and the platforms we use because we like them, use them frequently and they are of benefit and value to our clients… regardless as to whether we have to pay to use them or not.