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	<title>Comments on: MS Alumni #3: Sarah Ogle</title>
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	<description>We inspire people to learn, work &#38; live differently with social media.</description>
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		<title>By: Matt Hinks</title>
		<link>http://mediasnackers.com/2009/03/ms-alumni3-sarah-ogle/#comment-2698</link>
		<dc:creator>Matt Hinks</dc:creator>
		<pubDate>Wed, 25 Mar 2009 16:25:45 +0000</pubDate>
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		<description>Great to hear that the fab Sarah O is adopting and adapting social media. It was brilliant to work with the Everyman Playhouse. Just strikes me as shame that funders aren&#039;t realising the potential of social media to save money and time (especially in terms of large building based venues)...there&#039;s no point talking about &#039;The Digital Challenge&#039; and &#039;Distribution in a Digital Age&#039; without first understanding it and the initial pro active investment it needs. I would implore funders and CEOs to get ahead of the game. The ticket sales, new skills, public benefit, efficiency savings and new partnerships will prove the value of some decent investment right now...</description>
		<content:encoded><![CDATA[<p>Great to hear that the fab Sarah O is adopting and adapting social media. It was brilliant to work with the Everyman Playhouse. Just strikes me as shame that funders aren&#8217;t realising the potential of social media to save money and time (especially in terms of large building based venues)&#8230;there&#8217;s no point talking about &#8216;The Digital Challenge&#8217; and &#8216;Distribution in a Digital Age&#8217; without first understanding it and the initial pro active investment it needs. I would implore funders and CEOs to get ahead of the game. The ticket sales, new skills, public benefit, efficiency savings and new partnerships will prove the value of some decent investment right now&#8230;</p>
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